
Cerridwen Strategy
Fusing intuition and logic to create the business results you want

“It’s not enough to be busy, so are the ants. The question is, what are we busy about?”
Henry David Thoreau
Examples of smaller pieces of work
Shorter pieces of work may be just the catalyst you need to get on the right track with your business. The following give you a flavour of what we can do to help you switch to a more creative way of working as quickly as possible. This may benefit smaller businesses with limited resource and budget.
Keeping the big picture simple
1. The helicopter view of what you want to do
A short exercise to consider where you want to go and trigger deeper strategy work if needed, looking at:
Review of your goals and objectives:
2. Review of your current ambition
A review of the robustness of your business strategy if you already have one:
3. Review of the current strategy & plan
Focusing on specific areas
4. Your information and technology
Review of whether your in-house systems and data support what you’re trying to do:
5. Early warning system
Review whether you have a sufficient way of spotting early warnings of problems (e.g. ahead of profit falls or customer dissatisfaction)
Focusing on your people
6. Keeping strategy simple - training
1-2 day training to provide an overview of designing and implementing strategy, allowing you to progress on your own. It dispels the myth and keeps it simple.
7. Commercial mindset - training
Short training to hone commercial skills for dealing with suppliers, sub-contractors and customers